
Timeless advice from Rob Curley — Part 3: Giving readers what they want
[one_half] GIVING READERS WHAT THEY WANT Begin by making a list … Get into the readers mind. Ask around, Brainstorm. Develop a list of...

In this second of three posts, I’ve broken Rob Curley’s presentation down a bit further and added a few thoughts of my own. It will be focusing on how a news organization not only needs to change to build and maintain its brand...
I was recently going through some of my old files and reorganizing past notes to see if I could find anything worth posting here on Media In Touch to pass along to students. I eventually ended up stumbling across a sheaf of scribbles from the...
Prior to my first senior year of college, I had a strong print mentality. I knew we needed online content and enhancements, but we still had a daily product that had to be produced. I’d served as the features/entertainment editor for almost...
I was sent an interesting link to this video last week that outlines some innovative approaches London-based design firm, BERG and Popular Science magazine are experimenting with and have instituted in the last few months in relation to the...
I’ve spent my whole life — vacations aside — in Iowa, but after almost 15 years in Story County, five of which have been spent at Iowa State and the last two, summers included, in the Daily’s newsroom, I’m finally...

[one_half] GIVING READERS WHAT THEY WANT Begin by making a list … Get into the readers mind. Ask around, Brainstorm. Develop a list of...
I was sent an interesting link to this video last week that outlines some innovative approaches London-based design firm, BERG and Popular...

Chances are you watched the classic movie “It’s a Wonderful Life” this Christmas season. If you didn’t, I would think...

[one_half] GIVING READERS WHAT THEY WANT Begin by making a list … Get into the readers mind. Ask around, Brainstorm. Develop a list of things — cool...

Chances are you watched the classic movie “It’s a Wonderful Life” this Christmas season. If you didn’t, I would think you’ve seen it...
This was originally published on a now defunct personal blog. When Michael Jackson died, it was the Hollywood gossip website TMZ. And the National Enquirer first...
There was, I thought, a great conversation on Twitter Sunday (Dec. 27) between Mathew Ingram, communities editor of the Globe and Mail, and Howard Owens, publisher...

In this second of three posts, I’ve broken Rob Curley’s presentation down a bit further and added a few thoughts of my own. It will be focusing on how...
I was recently going through some of my old files and reorganizing past notes to see if I could find anything worth posting here on Media In Touch to pass along...
Prior to my first senior year of college, I had a strong print mentality. I knew we needed online content and enhancements, but we still had a daily product that...
I was sent an interesting link to this video last week that outlines some innovative approaches London-based design firm, BERG and Popular Science magazine are...
I’ve spent my whole life — vacations aside — in Iowa, but after almost 15 years in Story County, five of which have been spent at Iowa State and...
Welcome to the beginning. The beginning of what I’d like to think is a fundamental change in the way the world of journalism thinks and acts. Starting with...
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